Here are the three B's and they are called (see swatch from left to right) Glacier (Brrr!); Bellini and Sand Castle.
They do not go on super smoothly and (this is TOTALLY my personal opinion) if I try to blend it in too much, turns out streaky and uneven. Or is it just me?
The only color which I like is Bellini and it is great as a base - other colors layered on it looks gorgeous. Sadly, Glacier was pitched to me as a highlight for the browbone and thats the only thing I can see it as now. I have not experimented with it as a whole lid color - I shudder at the thought of all that 'glacial' whiteness on my brown lids!
The funny thing with Sandcastle is that it mysteriously blends to look exactly like my skin color once applied! How could I have missed this when the SA was applying it? Oh yes, she told me that the 'natural' look was in.....
Bottom line is I would go back to Benefit for more of these cream shadows and give Bobbi Browns cream shadows a miss.